Free Keyword Research Tool
Find SEO Keyword Suggestions Instantly with the Keyword Magic Tool
Discover millions of high-value keywords from popular terms
to long-tail phrases to improve your website’s marketing performance.
Enter a word or phrase to find related keywords. Add your website URL for personalized, AI‑driven suggestions.
What Is the Keyword Magic Tool?
Semrush’s Keyword Magic Tool is a keyword research tool that helps you discover highly relevant keyword suggestions. Better than a simple keyword generator, the Keyword Magic Tool uses actual data, advanced filters, and AI to provide the best keyword opportunities for organic growth.
Keyword Magic Tool is an excellent alternative to Google’s Keyword Planner, providing even more data and keywords without the need for an active ad campaign.
Why Should You Use Our Keyword Research Tool?
You should use our keyword research tool because it’s built on the largest keyword database, with billions of real, up-to-date keywords, and offers dozens of advanced metrics and filters to refine your strategy.
Our keyword tool relies on actual data, not generated keywords, to ensure your research is accurate and reliable.
Plus, our AI-driven insights make it easy to uncover personalized hidden opportunities.
Stay on Top of Key Metrics with Our Free Keyword Tool
Free and paid versions of our keyword tool provide the following metrics:
- Keyword search volume
The average monthly searches for a keyword.
- Search intent
The purpose behind the query, indicating what users are looking for.
- 12-month trend
The keyword’s changes in popularity over the past year.
- Keyword difficulty
How hard it will be to rank for a keyword.
- CPC
The average cost per click if you advertise for that keyword.
- SERP features
Additional elements in the search results for a keyword.
- Competitive density
The level of advertiser competition bidding on a keyword.
- Number of results
The number of URLs displayed in search results for a keyword.
These in-depth keyword metrics, combined with a huge range of advanced filters, make it easy to uncover untapped, high-value keywords for your SEO and PPC efforts.
How to Use This Keyword Tool
Enter a seed keyword.
Start with a general term related to your business.Review the keyword suggestions.
Review the keywords the tool suggests and choose those most relevant to your business.Analyze keyword metrics.
Use the provided metrics, including monthly search volume, keyword difficulty, and intent to decide which keywords to include in your SEO strategy.Incorporate selected keywords into your SEO strategy.
Use the keywords you chose in the previous step in your content, meta tags, and anchor text.
What You Can Do with Our Keyword Research Tool
Search Keyword Variations
Discover a complete range of keyword variations, including broad match, phrase match, exact match, related terms, long-tail keywords, question-based queries, and more.
Sort and Refine Your Keywords
Take control of your keyword list. Organize and filter them by search volume, include or exclude terms, refine by word count, and target the best opportunities for your SEO strategy.
Target the Right Intent
Use our AI-powered keyword tool to identify each keyword's unique search intent, and tailor your content strategy accordingly.
Upgrade Your Keyword Strategy
Select the keywords you’re interested in and send them to your other projects. Monitor your ranking positions for specific keywords in Position Tracking or add them to Keyword Strategy Builder to bulk up your keyword targeting.
Discover Content Ideas
Explore trending topics, popular questions, and relevant themes so you can create content that resonates with your audience.
Analyze Actual Search Results
Review Google’s actual search results for your chosen keyword, see how competitors’ pages rank, and uncover gaps you can fill to improve your marketing efforts.